The following is from the July 2nd, 1939 edition of The New York Times:
The announcer who appeared on New York television screens during the past week and read news bulletins in strictly radio broadcasting style revealed that a new, more informal and natural style must be developed for such telecasts. Spectators agreed that reading, with his head bobbing up and down, and occasionally looking up from the paper, did not fit the intimate medium of television.
The telecasters confess they are learning that many of the techniques employed in sightless radio are not adapted to the cameras.
It’s difficult to imagine what television was like during the summer of 1939. How did early viewers respond to the new medium of television? Glimpses like this offer some insight into how broadcasters learned from and adjusted to feedback from viewers as they grappled with problems like reading announcements in front of the camera. Interesting.
Source: “Television Here and Abroad.” New York Times. 2 Jul. 1939: X8.