http://www.tvobscurities.com/2009/06/q-and-a-industry-on-parade-missys-men-the-gale-storm-show-oh-susanna/ Keeping Obscure TV From Fading Away Forever Sat, 21 Nov 2009 02:08:38 -0800 http://wordpress.org/?v=2.8.6 hourly 1 http://www.tvobscurities.com/2009/06/q-and-a-industry-on-parade-missys-men-the-gale-storm-show-oh-susanna/comment-page-1/#comment-9881 Barry I. Grauman Tue, 30 Jun 2009 06:38:01 +0000 http://www.tvobscurities.com/?p=3230#comment-9881 Warner-Lambert's "Listerine" was the sponsor during the show's final season on ABC; I've seen videos of several network prints where Gale Storm did a semi-musical "integrated commercial" for them at the end of the episode {"Every time you brush your teeth/Finish the job/Reach for Listerine!"}, with the "ship's P.A. system" booming, "NOW HEAR THIS! 'Listerine Stops Bad Breath Four Times Better Than Toothpaste'!". "So finish the job", Gale reminds us, holding up a bottle. "Reach...for Listerine". Warner-Lambert’s “Listerine” was the sponsor during the show’s final season on ABC; I’ve seen videos of several network prints where Gale Storm did a semi-musical “integrated commercial” for them at the end of the episode {”Every time you brush your teeth/Finish the job/Reach for Listerine!”}, with the “ship’s P.A. system” booming, “NOW HEAR THIS! ‘Listerine Stops Bad Breath Four Times Better Than Toothpaste’!”. “So finish the job”, Gale reminds us, holding up a bottle. “Reach…for Listerine”.

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