W2XBS Schedule, Week of March 24th, 1940

Here’s the schedule for NBC’s experimental station W2XBS in New York City for the week beginning Sunday, March 24th, 1940, a day filled with Easter celebrations. Surprisingly, the week offered only one sporting event, a baseball game on Saturday, March 30th.

I’d be interested in learning more about two programs shown on Wednesday, March 27th: something called a “digest of news events in March” and something else called “television reporter.”

There was also a variety show on Saturday as well as another installment of “Art for Your Sake” with Dr. Bernard Myers.

Sunday, March 24th, 1940
11:30AM – Protestant Easter service, Dr. Samuel McCrea Cavert, officiating; Westminster Choir, directed by Dr. John Finley Williamson.
12:00PM – Fifth Avenue Easter parade, at Fiftieth Street.
12:30PM – Roman Catholic Easter service, the Rt. Rev. Mgr. Fulton J. Sheen, officiating; Paulist Choristers, directed by Father William J. Finn.
3:00-3:30PM – Rockefeller Center Choristers, directed by John R. Jones, in an Easter concert at Rockefeller Center Plaza.
3:30-5:00PM – Film, “King of Kings.” Cecil B. DeMille’s production.
8:30-9:30PM – Pages and guides on Broadway, a minstrel show; also televues picture contest.

Wednesday, March 27th, 1940
3:30-4:30PM – Films, “Aesop’s Fables”; “Fighting Trooper,” with Kermit Maynard.
6:45-7:00PM – News, Lowell Thomas.
8:30-9:30PM – Digest of news events in March.
9:30-9:45PM – Television reporter.

Thursday, March 28th, 1940
3:30-4:30PM – Films, “Florida’s Golden Harvest,” an industrial short; “Yankee Doodle Goes to Town”; “Natchez,” a travelogue.
6:45-7:00PM – News, Lowell Thomas.
8:30-9:30PM – To be announced.

Friday, March 29th, 1940
3:30-4:30PM – Film, “Thanks for Listening,” with Pinky Tomlin.
6:45-7:00PM – News, Lowell Thomas.
8:30-9:30PM – “A Good Place to Visit,” documentary program on the history of a furniture dealer.

Saturday, March 30th, 1940
3:00-5:00PM – Baseball: Fordham University vs. St. Peter’s College, at Fordham Field.
7:30-8:00PM – “Art for Your Sake,” Dr. Bernard Myers.
8:30-9:00PM – Carveth Wells, explorer and lecturer, on “Tamest Africa, or Debunking Big Game Hunting.”
9:00-9:30PM – Variety show.

“Telecasts for This Week.” New York Times. 24 Mar. 1940: 118.