Here are the first ten programs from the thirteenth week of the 1972-1973 television season, which ran from Monday, December 4th, 1972 through Sunday, December 10th, 1972. There were a total of 68 programs broadcast during the week and The Los Angeles Times published the complete Nielsen report on December 22nd, 1972. All in the Family was pushed to second by a Bob Hope Special broadcast on Sunday, December 10th on NBC. Bob’s guests included Redd Foxx, Elke Sommer and Phyllis Diller. In third place was another special, “A Christmas with the Bing Crosbys,” which also aired on December 10th and on NBC. “Frosty the Snowman” was fourth, “How the Grinch Stole Christmas” fifth, “The Perry Como Winter Show” sixth and “The Little Drummer Boy” was tenth. All in all, only four regular weekly series made the Top Ten.
CBS was first with a 20.9 Nielsen rating (up from a 19.9 rating), NBC second with a 20.6 (up from an 18.4) and ABC third with a 16.9 (down from a 17.5). Here’s the Top Ten, complete with Nielsen ratings:
## | Program | Net | Rating |
---|---|---|---|
1. | “Bob Hope Special” | NBC | 38.7 |
2. | All in the Family | CBS | 34.8 |
3. | “A Christmas with the Bing Crosbys” | NBC | 34.4 |
4. | “Frosty the Snowman” | CBS | 32.5 |
5. | “How the Grinch Stole Christmas!” | CBS | 30.3 |
6. | “The Perry Como Winter Show” | NBC | 27.7 |
7. | Ironside | NBC | 28.5 |
8. | Maude | CBS | 27.8 |
9. | Sanford & Son | NBC | 27.8 |
10. | “Little Drummer Boy” | NBC | 27.8 |
Time | ABC | CBS | NBC |
---|---|---|---|
8:00PM | 11.0/17 | 34.8/54 | 19.5/30 |
8:30PM | 11.0/17 | 25.3/40 | 19.5/30 |
9:00PM | 15.4/24 | 23.1/37 | 16.8/29 |
9:30PM | 15.4/25 | 20.6/34 | 16.8/29 |
10:00PM | 12.7/23 | 19.2/34 | 16.8/29 |
10:30PM | 12.7/23 | 19.2/34 | 16.8/29 |
Average | 13.0/22 | 23.7/33 | 17.7/29 |
CBS was able to easily win the evening despite losing a large portion of its audience as the night went on. NBC came in second and its movie likely grew with every half-hour. As for ABC, it spent the entire evening in third place, although Streets of San Francisco grew nicely out of Alias Smith and Jones.
All three networks covered the launch of Apollo 17, to varying degrees of ratings success:
Net Rating Rank CBS 19.8/36 23 NBC 17.1/31 37 ABC 11.9/21 61
Source:
I know this sounds strange but 1972 was the first year I remember watching TV with any interest (I was 6 at the time) and this was the first year I remember watching all those great Chistmas specials.
Supposedly, the most-watched TV event of that week was the nighttime (12:30 A.M. Eastern time) launch of the final moon landing flight, Apollo 17 (delayed for almost three hours due to technical difficulties), but of course, that viewership was divided-up among all three networks.
I would think CBS (with Walter Cronkite) probably led the ratings, but not with enough viewers to have ranked among the most-watched individual programs of the week.