Nielsen Bottom 10, November 26th-December 2nd, 1973

Week 12 of the 1973-1974 season started on Monday, November 26th, 1973 and ended on Sunday, December 2nd, 1973. The highest-rated program was All in the Family on CBS with a 30.2/48 Nielsen rating/share. Here are the 10 lowest-rated programs:

## Program Network Rating
54 Dick Clark Rock & Roll Years ABC 13.6/21
55 Love, American Style ABC 13.4/24
56 Adam’s Rib ABC 12.9/22
57 NBC Follies NBC 11.8/22
58 Love Story NBC 11.8/20
59 CBS News Special CBS 11.0/21
60 Roll Out CBS 10.9/18
61 NCAA Football Post ???    7.1/12
62 “People of People’s China” ABC    7.1/12
63 Calucci’s Dept. CBS    6.5/10

ABC aired “The People’s People of China,” a documentary featuring correspondents Steve Bell and Ted Koppel, on Saturday, December 1st, 1973 from 9-10PM ET.

I don’t know when the CBS News Special aired or what it was about. Either I missed it when going through contemporary TV listings or the network added it at the last minute, pre-empting another program.

Also, I don’t know when the NCAA football post-game aired or on what network.

Source:

“Family, Waltons and Sanford Pace Nielsens.” Los Angeles Times. 10 Dec. 1973: D28

6 Replies to “Nielsen Bottom 10, November 26th-December 2nd, 1973”

  1. It’s interesting that Calucci’s Department was at the bottom for over a month and had still not been pulled. The only explanation is that the producers had a 13-week play-or-pay contact with CBS so the show couldn’t be pulled early. Notice that 4 fall shows this season have finished their run but have still not been canceled despite low ratings.

    1. Charles, that is an interesting theory about “Calucci’s Department,” especially considering that it was not only always dead last, but dead last by a wide margin.

  2. It’s possible that they just didn’t have a replacement ready. I read that it only aired 11 episodes, so I don’t think it had a 13 episode contract. I could see them having a contract with one or more of the actors like James Coco that required a minimum pay.

    I see from the listings that it ran against The Brady Bunch and Sanford and Son, so it’s understandable why it didn’t do that well. It also aired against a Gunsmoke spin-off called Dirty Sally which only lasted 13 episodes. It’s possible as well then that CBS didn’t want to risk a replacement getting killed by the competition.

  3. I don’t know when the CBS News Special aired or what it was about. Either I missed it when going through contemporary TV listings or the network added it at the last minute, pre-empting another program.

    (CBS aired a half-hour news special on 11/29 at 10:30 called “Making It Through The Winter” which had to do with the energy crisis)

    Also, I don’t know when the NCAA football post-game aired or on what network.

    (On 12/1, ABC aired the Alabama-Auburn game at 6PM ET which ran into prime time)

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